Business Plan
Every business, whether new or existing, needs a Business Plan. This crucial document helps focus the company’s skills, experience, efforts, time, and money on achieving the annual objectives. It’s not just a formality but a strategic tool that can guide your business to success.
Designing and developing the annual business plan takes several weeks. So, we recommend starting early, about 8 weeks before your new fiscal year starts.
The Business Plan becomes your company’s road map and guiding path to achieving your annual objectives.
iMC will help you to develop the following:
- Sales Forecast by product and service
- Channel Expansion
- Assist you in selecting the right clients and customers
- Preparing the right Sales Plan
- At iMC, we believe the focus should be on the customer, not the product
We help you in developing a cost-effective marketing strategy and plans to propel your business to new heights:
- Turning Optimum Marketing Strategies into Superior Customer Solutions
- Prepare a detailed Marketing Plan
- Design the correct path to Consumers
- Establish the best Path 2 Purchase (P2P)
- Design Strategies for Consumer Connections
- Consumer Segmentation for better Targeting
- Develop your Brand Strategies
- Design current and Future Innovation Strategies and Plans
- Identify the right Customers and Shoppers
- Win at the Point of Purchase (POP)
- Set the right Pricing
- Distribution
- Shelving
- Merchandising
- Budgets
- Automation
- Shopper Research
- Design the best Route to Customers
- Win with Customers at POP
- Execute the plan
- Set the right Pricing
- Distribution
- Shelving
- Merchandising
- Budgets
- Build Strategic Customer Relations
- Set Channel Strategy
- iMC offers training workshops ranging from 2 to 4 days each.
- Customer Centricity
- Marketing for non-marketing senior executives
- Selling Skills for mid-level and senior executives
- Sales for non-sales executives
- Negotiation Skills
- Conflict Management & Resolution
- Communication Skills
- Presentation Skills
- Positive Thinking
Develop Contingency Plans for changes in the National and International Business Environment, World Economies, Geopolitical Events, etc.